"Recent homebuyers are no more found to be effected by lure of free gifts even when they include latest and high end gadgets and accessories throughout India, revealed by recent surveys taken in Pune, Delhi, Kolkata etc."

Recent surveys conducted by a Delhi based property portal has concluded that around 66 percent of Pune buyers have shown resistance to lure of free gifts. The home buyers do not find free gifts lucrative enough to stir their up their new home buying enthusiasm. Further surveys carried out in various main city areas in India encompassing Delhi, Chennai, Mumbai, Kolkata, Bangalore, Hyderabad along with Pune have reinforced inability to pull home buyers with the scheme of attractive freebies. This survey was conducted home buyers are not seemed to consider freebies as a good deal to invest in residential properties, rather they show their inclination towards those home buying propositions which offer lower rates on per square foot of the property than currently running free gifts offer.

The study which was conducted by property portal carried out for a period of January 23, 09 to February 10, 09 through posting enquiries and search activities through various relevant portals. The study revealed that property builders went on to include high end electronic gadgets plus accessories to pull their buyers, yet they have failed to create positive ripples and convince their buyers in paying off for residential projects.

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